The BIG blog

In our digital age, we have a boundless amount of information at our fingertips, with potentially thousands of results coming up for a single search query.

In this unprecedented and confusing time, it's important to understand how to adapt and look at the new opportunities that this can bring to your business.

YouTube is the second largest search engine in the world and has over 2 billion users. But how can businesses use YouTube to reach potential customers?

Every business goes through hard times. Reducing costs and boosting profit margins is vital, but cutting marketing efforts can be a huge mistake.

How did a Roman festival become such an important time for brands and companies? We look at a brief history of Valentine's Day and our favourite campaigns

From chocolate bars to record-breaking vegan pastries, here are our favourite marketing campaigns from 2019.

Influencer marketing is swiftly becoming one of the best ways to grow your brand & sales online - but why should your business start using this strategy?

Having a very clear online presence is becoming an increasing demand for B2B companies... But why?

Neuromarketing is touted as the next big thing to dominate the marketing scene. But what exactly is it? The marketer's holy grail or simple pseudoscience?

"In a time of advanced health care and medicine, the over-50s are basically twenty-year-olds with an unfortunate age-stamp against them."

A look into Kenneth's work experience week at Bigwave media

From the narrow alleyways behind the cathedral to the bustling high street, #TeamBigwave hunted high and low in search of their much sought after Easter…