Despite a surge in new methods of delivering B2B and B2C marketing messages, email campaigning remains a strong contender in the line-up for the most favoured marketing communication channel, with 68% of marketers agreeing that email marketing is core to their business. However, creating an email campaign which overcomes the hurdles of bouncing, being left unopened and failing to entice the recipient to click content links can be difficult to achieve.
We've put together an infographic explaining five vital steps to consider that will help your email campaigns stand the best chance of success amongst the 123 billion emails that are sent each hour:
Here at Bigwave media, we offer a fully incorporated email marketing system that lets you send, track and report on your own email campaigns. Our bespoke, eye-catching template designs can be filled with your own content and used again and again.
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