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Bigwave Media and Leisure-net Solutions are launching Insight 2015, a new series of marketing and customer insight seminars.

Designed to provide attendees with the tools needed to enhance the marketing, customer experience and business decisions they make, the seminars will take place on 10th March 2015 at Orford Park in Warrington, and 11th March at K2 in Crawley.

Insight 2015 is aimed at customer insight specialists and strategic marketers, as well as senior managers, decision makers and directors working in the active leisure sector. The seminars will be endorsed by CIMSPA to Level 7 standard, and will be delivered to their Professional Qualifications Framework - 'Manage the development of products and services'.

The Insight seminars will cover everything marketers and managers need to know to dramatically improve their customer insight and turn customer data into intelligence. We will focus on performance-based data and research techniques, social media insight and web analytics.

The one-day seminars will also look into markets & ROI, from socio-demographics & benchmarking to sales & attrition targets, and drill down into how exactly organisations can make their customers' experience a great one.

Tickets cost £50 per person, £40 for CIMSPA members. For place availability and registration please contact [email protected].


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