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The BIG blog

From the latest trends to the best industry news, the Bigwave blog is the place to be.

  • The BIG topic: Automation

    Missed our recent Automation blog series? Here’s a wrap up of everything you need to know in one easy-to-read post.
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  • 5 easy marketing automation hacks

    Our recent Automation blog series has explored all things marketing automation. But how do you use these tools to get the most out of your effort?
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  • A beginner's guide to marketing automation 2021

    Marketing automation can seem daunting but with our beginner's guide, you'll be saving precious marketing resources in no time!
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  • Email: where automated messages meet the personal sales touch

    Making a connection with your customers is vital. But how do you reach out to potential customers and make a personal connection in a digital world?
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  • How to set social media goals for your business

    How do businesses go about setting goals for their social media activity? We outline exactly how to set up a successful social media campaign.
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  • Increasing customer retention with automated customer journeys

    With businesses and consumers spending less, customer acquisition is even harder than it was pre-COVID. Why not use automation to boost customer retention?
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  • How to grow your pool of potential customers with almost no effort

    Attracting new customers can seem daunting, but it's vital for all businesses. Marketing automation can help you work smarter - not harder.
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  • Should you be using a marketing automation tool?

    Automation is a huge marketing tool but often misunderstood. We explore what it is and best practices so you can decide if it's right for your business.
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  • Increasing physical activity levels during challenging times

    The latest results are in from the Active Lives Children and Young People Survey by Sport England, and it has revealed many interesting findings.
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  • 10 step guide to handling negative comments on social media

    In this step-by-step guide, we outline how best to handle negative comments on your business's social media pages.
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  • What is EAT? Understanding EAT and how you can establish it.

    What is E-A-T? Ed Yates from the search team takes a detailed look at what E-A-T means for your brand/ business and the steps you can take to improve it.
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  • Content and SEO: how do they go together?

    Find out how to marry your SEO and content together to create one cohesive strategy that will be sure to grow your qualified search traffic.
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